WeLoveUs.Shop Partner Brittney Adams Creates Functional, Fly Frames With Focus & Frame Eyewear

When Brittney Adams launched Focus & Frame Eyewear, it wasn’t just to sell glasses. She set out to shift the narrative around eyewear entirely. As a longtime wearer of prescription […] The post WeLoveUs.Shop Partner Brittney Adams Creates Functional, Fly Frames With Focus & Frame Eyewear appeared first on Essence.

WeLoveUs.Shop Partner Brittney Adams Creates Functional, Fly Frames With Focus & Frame Eyewear
By Elizabeth Ayoola ·Updated December 9, 2025 Getting your Trinity Audio player ready…

When Brittney Adams launched Focus & Frame Eyewear, it wasn’t just to sell glasses. She set out to shift the narrative around eyewear entirely.

As a longtime wearer of prescription and non-prescription glasses, she built the company around the belief that eyewear shouldn’t force you to choose between function and self-expression. Adams also wanted tosrc="https://www.essence.com/wp-content/uploads/2025/12/Screenshot-2025-12-09-at-5.55.29 PM.png" alt="WeLoveUs.Shop Partner Brittney Adams Creates Functional, Fly Frames With Focus & Frame Eyewear" width="400" height="201" />Focus & Frame Eyewear

The brand offers eyewear for kids, women, and men, in addition to a range of collections. Additionally, they sell Bluetooth glasses, merch, and accessories. Each offering has a pop of personality, from the cat-eye inspired Jodie to the chunky and trendy Jayda frames.

Under Adams’s leadership, Focus & Frame has grown far beyond an online shop. It has expanded into distribution for optical offices, partnering with eye-care professionals to offer honest, high-quality lenses. The business continues to take steps to make good design and optical health equitable. Through this journey, Focus & Frame has positioned itself as a woman-owned and Black-owned company that stands out—specifically standing for representation, inclusivity, and vision in every sense of the word. 

Through every frame, Focus & Frame Eyewear invites customers to show up and show out, stepping into rooms confidently.  

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The post WeLoveUs.Shop Partner Brittney Adams Creates Functional, Fly Frames With Focus & Frame Eyewear appeared first on Essence.