What went down at Jim Beam’s Miami Grand Prix weekend

As the Cadillac Formula 1 Team competed on US soil for the first time, the official partner celebrated accordingly – bringing people together to get involved in F1 culture

What went down at Jim Beam’s Miami Grand Prix weekend
Jim Beam x Cadillac, Lost Boy Dry Goods Miami, May

Formula One has become a young person’s sport – 42 per cent of F1 fans are now under 35 (and 41 per cent are women) – so there were some new faces in the crowds over the Miami Grand Prix weekend earlier this month. There, under the Florida sun, the crowd witnessed the historic moment as the Cadillac Formula 1 Team competed on US soil for the first time in its debut season. And Jim Beam,hellip;

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